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  • Client: Quad Info Tech
  • Notes: Visual identity for data visualization software APEX. The "X-man" defines the brand element and conveys a positive figure. The data elements (organizes as a bar chart) define the core feature of the software, and their slightly curved arrangement hints at an "eye", reinforcing the brand motto "Visibility + awareness". The X-man icon was used for various sections of the APEX website, bringing the brand to life.
hcs CULE logo Apex
Portfolio >> identity
Apex Logo